- Cloud - good luck trying to sell the European Union on cloud services based in the US, or from US-based companies. Hereforth we'll have to answer for the extensive erosion of trust that the NSA has accomplished. Good luck getting your US-based cloud service sold to any organization outside the US in the near term.
- Hacktivism- globally, hacktivists have mobilized against the US (and UK via GCHQ) spy agencies. The problem is that hacktivists are opportunistic and often pick low-hanging and weak targets such as the NASA site cited above. US businesses, government agencies, and anything exposed will continue to be the target into the foreseeable future for this hacktivist, anti-spying, anti-US war mongering campaign. For the record, I'm not implying that this is something new - only that there is a renewed sense of common enemy.
- Boogeymen - have you noticed that nearly every time there has been even a minor incident involving hacking, malware, or infiltration immediately the question of GCHQ and NSA comes up? This story on Belgacom's issue with malware takes up the NSA and GCHQ boogeyman, as if on queue. Of course, the accusation of infiltration from the NSA may be entirely valid, but at this point (of this writing) it's entirely unsubstantiated, publicly.
If you're on the defense - understand that you're a target even if you're a government 3-letter agency. Keep your guard up extra, but as far as I can tell the good news is that much of this hacktivism is defacements and protest - very little of it is actually destructive or otherwise malicious.
Remember, they're from the government, they're here to help.